How do I register and protect my trade names?

If you want to protect your trade name, it can be registered with the Dutch Chamber of Commerce. A trade name must fulfill three requirements:

  1. The trade name must not be confusing or misleading: a company cannot use a trade name that is already in use or that is very similar to the trade name of another company.
  2. A company must not add abbreviations such as “BV” to its trade name, if it is not that type of legal entity.
  3. The trade name must not violate already existing trademarks.

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